“Most of the platforms people are consuming media on are already completely personalized, like Twitter and Facebook,” said Jeff Kupietzky, CEO at multichannel monetization and engagement platform Jeeng (formerly known as PowerInbox), which helps publishers gather reading history data on its site visitors to then be able to match content recommendations with a specific person’s …
Jeff Kupietzky, CEO at Jeeng chats about a few digital publishing trends to watch out for in 2022 in this quick catch-up.
Thanks to their ability to create a direct relationship with readers, newsletters have continued their rebirth. At a time where publishers are working to build more first-party data, these relationships built by newsletters are becoming even more important
Here’s Digiday’s guide on all the ways publishers are finding success with newsletters as a method for driving advertising revenue, subscriptions and brand awareness.
Publishers know that targeted email newsletters give subscribers exactly what they want: concise coverage of the topics and issues they care about delivered directly to their inbox.
Consumers will subscribe to email newsletters for personalized content and some will even pay for regular emails, according to the 2022 Digital Publishing Survey report, a study from Jeeng, conducted by Mantis Research
New Report Reveals Data That Could Be A Gamechanger for Publishers In 2022 And Beyond.
Is email dead, or can it be reinvigorated by content creators who want to connect and engage with their audience in a new way?
As email gains traction, the only publisher-focused messaging platform sees traffic soar to with trusted, personalized content.
Once dismissed as old-school and “dead,” email has experienced an incredible renaissance over the past couple of years, drawing increasing attention — and budget — from marketers and publishers alike.
Open rates have always been a vanity metric that don’t really tell us anything of value about the subscriber — their interests, what motivates them and what drives engagement. These are the metrics that matter.
Paywalls have become commonplace in digital publishing, but they’re ineffective and create a barrier to the free press. Instead, publishers must use advertising to monetize new channels and give consumers the content they crave for free.
Jeeng Email is powered by the company’s Jeengage AI-driven algorithm that gets to know subscribers and automatically delivers the content they want based on their known preferences and online behavior.
Jeeng Email is live and already used by publishers like Attractions Magazine, Farmers’ Almanac, Genetic Literacy Project and many more.
First Fully Automated Email Solution for Publishers Curates Content, Automatically Matches & Delivers the Right Content to Every Subscriber for Higher Engagement & Revenue Growth
