If we told you GenZ and Millennials are highly active on social media, you probably wouldn’t be surprised (duh!). However, you may be surprised to hear they don’t spend all of their time scrolling Instagram and TikTok. While these groups rely on social for many things, news isn’t one of them.
Learn how to identify the audiences driving conversations, how audience segmentation data can drive engagement, and how to track your audiences feelings about your brand, competitors, and industry trends.
With a storied history that dates back more than 200 years, the Farmers’ Almanac has been the go-to source for homesteading, gardening, nature conservancy and even astronomy since it began publishing in 1818.
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Insider: Once known as Business Insider, Insider is one of the world’s largest digital news publishers with a global audience of 275 million.
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